第21章
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  Thisvisibledifferencebetweentheoldorderandthenewiscloselydependentonthedifferencebetweenthepurposesthatguidetheolderschemeofeconomiclifeandthoseofthenew。

  Undertheoldorder,industry,andevensuchtradeastherewas,wasaquestoflivelihood;undertheneworderindustryisdirectedbythequestofprofits。Formerly,therefore,timesweregoodorbadaccordingastheindustrialprocessesyieldedasufficientoraninsufficientoutputofthemeansoflife。

  Latterlytimesaregoodorbadaccordingastheprocessofbusinessyieldsanadequateorinadequaterateofprofits。Thecontrollingendisdifferentinthepresent,andthequestionofwelfareturnsonthedegreeofsuccesswithwhichthisdifferentulteriorendisachieved。Prosperitynowmeans,primarily,businessprosperity;whereasitusedtomeanindustrialsufficiency。

  Atheoryofwelfarewhichshallaccountforthephenomenaofprosperityandadversityunderthemoderneconomicordermust,accordingly,proceedonthecircumstanceswhichconditionthemodernsituation,andneednotgreatlyconcernitselfwiththerangeofcircumstancesthatmadeormarredthecommonwelfareundertheolderregime,beforetheageofmachineindustryandbusinessenterprise。1*Undertheoldorder,whenthoseinwhosehandslaythediscretionineconomicaffairslookedtoalivelihoodastheendoftheirendeavors,thewelfareofthecommunitywasregulated“bytheskill,dexterity,andjudgmentwithwhichitslaborwasgenerallyapplied。“2*WhatwouldmarthiscommonwelfarewastheoccasionallydisastrousactofGodinthewayofunpropitiousseasonsandthelike,ortheactofmaninthewayofwaranduntowardgovernmentalexactions。Pricevariations,exceptasconditionedbytheseuntowardintrusiveagencies,hadcommonlyneitherawidenoraprofoundeffectupontheevencourseofthecommunity’swelfare。Thisholdstrue,inageneralway,evenafterresorttothemarkethadcometobeafactofgreatimportanceinthelifeoflargeclasses,bothasanoutletfortheirproductsandasabaseofsuppliesofconsumablegoodsorofrawmaterials,-asinthebetterdaysofthehandicraftsystem。

  Untilthemachineindustrycameforward,commercewithitshandmaiden,bankingwastheonlybranchofeconomicactivitythatwasinanysensibledegreeorganizedinacloseandcomprehensivesystemofbusinessrelations。“Business“wouldthenmean“commerce,“andlittleelse。Thiswastheonlyfieldinwhichmenhabituallytookaccountoftheirowneconomiccircumstancesintermsofpriceratherthanintermsoflivelihood。Pricedisturbances,evenwhentheywereofconsiderablemagnitude,seemtohavehadgraveconsequencesonlyincommerce,andtohavepassedoverwithoutbeingtransmittedmuchbeyondthecommercialhousesandthefringeofoccupationsimmediatelysubsidiarytocommercialbusiness。

  Crises,depressions,hardtimes,dulltimes,brisktimes,periodsofspeculativeadvance,“erasofprosperity,“areprimarilyphenomenaofbusiness;theyare,intheiroriginandprimaryincidence,phenomenaofpricedisturbance,eitherofdeclineoradvance。Itisonlysecondarily,throughthemediationofbusinesstraffic,thatthesemattersinvolvetheindustrialprocessorthelivelihoodofthecommunity。Theyaffectindustrybecauseindustryismanagedonabusinessfooting,intermsofpriceandforthesakeofprofits。Solongasbusinessenterprisehabituallyranitscoursewithincommercialtrafficproper,apartfromtheindustrialprocessassuch,solongtheserecurringperiodsofdepressionandexaltationbeganandendedwithinthedomainofcommerce。3*Thegreatestfieldforbusinessprofitsisnowafforded,notbycommercialtrafficinthestrictersense,butbytheindustriesengagedinproducinggoodsandservicesforthemarket。Andtheclose-knit,far-reachingarticulationoftheindustrialprocessesinabalancedsystem,inwhichtheinterstitialadjustmentsaremadeandkeptintermsofprice,enablespricedisturbancestobetransmittedthroughouttheindustrialcommunitywithsuchcelerityandeffectthatawaveofdepressionorexaltationpassesoverthewholecommunityandtoucheseveryclassemployedinindustrywithinafewweeks。Andsomewhatinthesamemeasureastheseveralmodernindustrialpeoplesareboundtogetherbythebusinesstiesoftheworldmarket,dothesepeoplesalsoshareincommonanywaveofprosperityordepressionwhichmayinitiallyfalluponanyonememberofthisbusinesscommunityofnations。Exceptionsfromthisrule,ofcourse,aresuchperiodsofprosperityordepressionasresultfromlocalmaterialaccidentsoftheseasonsandthelike,-accidentsthatmayinflictupononecommunityhardshipswhichthroughthemediationofpricesaretransmutedintogainfortheothercommunitiesthatarenottouchedbythecalamitousactofGodtowhichthedisturbanceisdue。

  Thetrue,orwhatmaybecalledthenormal,crises,depressions,andexaltationsinthebusinessworldarenottheresultofaccidents,suchasthefailureofacrop。Theycomeintheregularcourseofbusiness。Thedepressionandtheexaltationareinameasureboundtogether。Intherecentpast,sincedepressionandexaltationhavebeennormalfeaturesofthesituation,everystronglymarkedperiodofexaltationprosperityhashaditsattendantperiodofdepression;althoughitdoesnotseemtofollowinthenatureofthingsthatawaveofdepressionnecessarilyhasitsattendantreactioninthewayofaperiodofbusinessexaltation。Intherecentpast-thelasttwentyyearsorso-ithasbeenbynomeansanomaloustohaveaperiodofhardtimes,orevenafairlypronouncedcrisis,withoutawaveofmarkedexaltationeitherprecedingorfollowingitinsuchclosesequenceasconvenientlytoconnectthetwoasactionandreaction。Butitwouldbeamatterofsomeperplexitytoastudentofthisclassofphenomenatocomeuponawaveofmarkedbusinessexaltationprosperitythatwasnotpromptlyfollowedbyacrisisorbyaperiodofdepressionmoreorlesspronouncedandprolonged。Indeed,astheorganizationofbusinesshasapproachedmoreandmorenearlytotherelativelyconsummatesituationofto-day,-sayduringthelasttwentyyearsofthenineteenthcentury,-periodsofexaltationhave,onthewhole,grownlesspronouncedandlessfrequent,whereasperiodsofdepressionor“hardtimes“havegrownmorefrequentandprolonged,ifnotmorepronounced。Itmightevenbeatenablegeneralization,thoughperhapsunnecessarilybroad,tosaythatforacoupleofdecadespastthenormalconditionofindustrialbusinesshasbeenamildbutchronicstateofdepression,andthatanymarkeddeparturefromcommonplacedulltimeshasattractedattentionasaparticularcasecallingforaparticularexplanation。Thecauseswhichhavegivenrisetoanyoneofthemorepronouncedintervalsofprosperityduringthepasttwodecadesarecommonlynotverydifficulttotrace;butitwouldbeabootlessquesttogooutinsearchofspecialcausestowhichtotracebackeachoftheseveralperiodsofdulltimesthataccountforthegreaterportionofthepastquarterofacentury。

  Underthemorefullydevelopedbusinesssystemasithasstoodduringthecloseofthecenturydulltimesare,inaway,thecourseofnature;whereasbrisktimesareanexceptionalinventionofmanorararebountyofProvidence。

  Whatcurrenteconomictheoryhastosayonthecommonwelfareismorefrequentlyfoundunderthecaptionofcrisisanddepressionthaninanyotheroneconnection。Andthetheoryofcrisisanddepressionhas,asiswellknown,beenoneofthelesshappypassagesintheeconomists’repertoryofdoctrines。Ithasbeencustomarytoapproachtheproblemfromthesideoftheindustrialphenomenainvolved-themechanicalfactsofproductionandconsumption;ratherthanfromthesideofbusinessenterprise-thephenomenaofprice,earnings,andcapitalization。Thisuntowardaccidentofafalsestartisprobablyaccountableforthefactthatnotenabletheoryofthesephenomenahasyetbeenoffered。Thesolutionsattemptedhavecommonlyproceededbyananalysisofindustriallifeapartfrombusinessenterprise;thatistosay,theyhavesoughttoexplaintheoccurrenceofcrisesunderthatold-fashioned“naturaleconomy“or“moneyeconomy“underwhichcrisesdidnotnormallyoccur。4*

  Takingasapointofdeparturethepatentfactthatcrises,depressions,andbrisktimesareintheirfirstincidencephenomenaofbusiness,ofpricesandcapitalization,anexplanationoftheirappearanceanddisappearance,andoftheirbearinguponthecommonwelfare,maybesoughtbyharkingbacktothosebusinessprinciplesthatunderliemoderncapitalisticenterprise。Ananalysisofthecurrent,common-sensebusinessviewsofpriceandinvestmentshouldindicatethegenesisandmannerofgrowthofthesemassmovementsofthebusinesscommunity,aswellasthecharacterofthosecircumstanceswhichmayfurtherorinhibitsuchmovements。Businessdepressionandexaltationare,atleastintheirfirstincidence,ofthenatureofpsychologicalfact,justaspricemovementsareapsychologicalphenomenon。

  Theeverydaycircumstanceswhichconditionthemodernbusinessmanagementofindustryaresufficientlywellknown,andtheyhavealreadybeenreviewedinsomedetailinearlierchapters;buttheymayperhapsadvantageouslybeoutlinedagaininsofarastheybearimmediatelyonthequestioninhand。

  Industryiscarriedonbymeansofinvestment,whichismadewithaviewtopecuniarygaintheearnings。Thebusinessman’sendeavorsinmanagingtheaffairsoftheconcerninwhichinvestmenthasbeenmadelooktothesameend。Thegainsarekeptaccountofasapercentageontheinvestment,andboththeyandtheindustrialplantorprocessthroughthemanagementofwhichtheyareprocuredarecountedintermsofmoney,and,indeed,innootherterms。Theplantorprocessortheinvestment,whateverformittakesiscapitalizedonthebasisofthegainswhichaccruefromit,andthiscapitalizationproceedsonthegroundaffordedbythecurrentrateofinterest,weightedbyconsiderationofanyprospectivechangeintheearning-capacityoftheconcern。Themanagementoftheconcerniseffectedbyamoreorlessintricateandmultifarioussequenceofbargains。Thedecisiveconsiderationateverypointinthistrafficofinvestmentandadministrationistheconsiderationofpriceinonerelationoranother。

  Theindustrytowhichthebusinessmeninthiswayresortasthewaysandmeansofgainisofthenatureofamechanicalprocess,oritissomeemploymentascommerceorbankingthatiscloselyboundupwiththemechanicalindustries。Broadly,itissuchindustryasliesunderthedominionofthemachine,inthatitisinvolvedinthatcomprehensivequasi-mechanicalprocessofmodernindustriallifethathasbeendiscussedinanearlierchapter。Thisimplicationofeachindustryinacomprehensivesystem,orthisarticulationwithotherbranchesofindustry,isofsuchanatureastoplaceeachindustrialconcernindependenceononeormoreotherbranchesofindustry,fromwhichitdrawsitsmaterials,appliances,etc。,andtowhichitdisposesofitsoutput;andtheserelationsofdependenceandarticulationformanendlesssequence。Thatistosay,theinterindustrialrelationsintowhichanybranchofindustrynecessarilyentersdonotruntoafinalterminanydirection;

  withintheprocessofindustryatlargethereisnomemberthatstandsintherelationofaninitialtermtoanysequenceofprocesses。Theramificationofindustrialdependenceiswithoutlimits。Themethodoftheserelationsofoneconcerntoanother,orofonebranchofindustrytoanother,isthatofbargaining,contractsofpurchaseandsale。Itisapecuniaryrelation,inthelastresortapricerelation,andthebalanceofthissystemofinterstitialrelationsisapricebalance。

  Theseinterstitialpecuniaryrelations,betweentheseveralconcernsorbranchesofindustrythatmakeupthecomprehensiveindustrialsystematlarge,involvecreditrelationsofgreaterorlessduration。Thebargaining,bymeansofwhichindustryismanagedandtheinterstitialrelationsadjusted,takestheformofcontractsforfutureperformance。Allindustrialconcernsofappreciablesizeareconstantlyinvolvedinsuchcontracts,whichare,onanaverage,ofconsiderablemagnitudeandduration,andcommonlyextendinseveraldirections。Thesecontractsmaybeofthenatureofloans,advances,outstandingaccounts,engagementsforfuturedeliveryorfutureacceptance,butinthenatureofthecasetheyinvolvecreditobligations。Credit,whetherunderthatnameorunderthenameoforders,contracts,accounts,andthelike,isinseparablefromthemanagementofmodernindustryinallthatconcernstheworkingrelationsbetweenbusinessesthatarenotunderoneownership,orbetweenwhichtherelationsrestingonseparateownershiphavenotbeenplacedinabeyancebysomesuchexpedientaslease,pool,syndicate,trustagreement,andthelike。Creditrelationsofonekindandanotherarealsofoundexpedientandprofitableatmanypointswheretheiremploymentisnotpreciselyunavoidable。Theseextendedcreditrelationsarerequisitetothemostexpeditiousandprofitableconductofbusiness,andsotothehighestdegreeofsuccessofthebusiness。Undertheregimeofthemachineindustryandmodernbusinessmethodsitisprobablyfairtosaythattheuseofcredit,apartfromloancapitalandleases,unavoidablygoestotheextentrequiredtocoverallgoodsinprocessofelaboration,fromtherawmaterialtothefinishedgoods,insofarasthegoodschangehandsinpointofownershipduringtheprocess。

  Theconductofindustrybycompetingbusinessconcernsinvolvesanextensiveuseofloancredit,asspokenofinChapterVabove。

  Thefourconditionsrecitedarecharacteristicfeaturesofthatrecentpastduringwhichbrisktimes,crises,anddepressionsfollowedoneanotherwithsomeregularityasincidentsofthenormalcourseofbusiness。5*Certainqualificationsofthischaracterizationarenecessarytofittheimmediatepresent。Thesewillbeindicatedpresently。

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