“Ought“，isofcoursehereusedtodenotebusinessexpediency，notmoralrestraint。
Asasideline，whichaffordsplayforthestaff’screativetalent，whateverisexceptionallysensationalatthesametimethatitisharmlesstotheadvertisers’interestsshould，innewspaperslangbe“playedup“。
Businessenterprisesthatarenotnotableadvertisersmayberoundlyekentotask，as，e。g。，theStandardOilCompanyortheAmericanSugarRefiningCompany；and，indeed，itmaybeshrewdmanagementtoabusetheseconcerns，sincesuchabuseredoundstotheperiodical’sreputationforpopularsympathyandindependence。
Snobbery“ishereusedwithoutdisrespect，asaconvenienttermtodenotetheelementofstraininvolvedinthequestofgentilityonthePartofpersonswhoseaccustomedsocialsendingislesshighorlessauthenticthantheiraspirations。
Cf。，e。g。，MauriceLair，l’Imperialismallemand，especiallych。IIandIII。ThelikechangeofsentimentisvisibleintheBritishcommunity。Cf。Hobson，Imperialism，especiallyptch。
Iand
Cf。，e。g。，Hobson，Imperialism，p。
Theselectiveeffectofwarfare，bothancientandmodern，hasbeendiscussedbyvariouswriters。ProtractedwarsOrawarlikepolicyalwayshavesomesucheffect，nodoubt，andinoldtimesthishasshownitselftobeaseriousculturalfactor。Itiscommonlyregardedthattheselectionresultsinaneliminationofthe“best“humanmaterial。PerhapsthemostcogentspokesmanforthisviewisD。S。Jordan，TheBloodoftheNation。The“best“inthiscasemustbetakentomeanthebestfortheprupose，notnecessarilyforotherpurposes。InsuchacaseastheChineseortheJewishpeoples，e。g。，averylong-continued，thoughnotinbothcasesaclose，selectiveeliminationofthepeace-dturbingelementshasleftaresiduethatishighlyefficient“good“incertaindirections，butnotgoodwarmaterial。ThecaseoftheNorth-Europeanpeoples，however，inthepresentjunctureissomewhatdifferentfromthese。Racially，themostefficientwarmaterialamongthemseemstobethoseelementsthatcontainanappreciableadmixtureofthedolicho-blondstock。Theseelementsatthesametimeareapparently，onthewhole，alsotheonesmostgenerallyendowedwithindustrialinitiativeandalarge，aptitudeforthemachinetechnologyandscientificresearch。
Selectiveelininationbywarandmilitarytenureinthecaseofthesepeoplesshould，therefore，apparentlylowerboththeirfightingcapacityandtheirindustrialandintellectualcapacity；
sothat，byforceofthisdoubleandcumulativeeffect，theresultingnationaldeclineshouldintheircasebecomprehensiveandrelativelyprecipitate。
Withthecomplementofarchaicvirtuesthatinveststheseadeptsthereisalsoassociatedafaircomplementofthosemoreelementalvicesthataregrowingobsoleteinthepeaceablecivilizedcommunities。Suchdebaucheries，extravagancesofcruelty，andgeneralsuperfluityofnaughtinessasarenamelessorimpossibleincivillifeareblamelessmattersofcourseintheservice。Inthenatureofthecasetheyareinseparablefromtheservice。Theservicecommonlyleavestheveteransphysical，intellectual，andmoralinvalidsaswitnesstherecordsofthePensionOffice。Buttheselesshandsomeconcomitantsoftheserviceshouldscarcelybemadeapointofreproachtothosebravemenwhosedevotiontotheflagandthebusinessinterestshasledthembythepathsofdiseaseanddepravity。Noraretheaccumulatedvicestobelightlycondemned，sincetheirweightalsofallsontheconservativeside；beingarchaicandauthenticated，theirculturalbearingis，onthewhole，salutary。
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