第4章
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  Anditisevenmoretothepointthatpropertynowbecomesthemosteasilyrecognisedevidenceofareputabledegreeofsuccessasdistinguishedfromheroicorsignalachievement。Itthereforebecomestheconventionalbasisofesteem。Itspossessioninsomeamountbecomesnecessaryinordertoanyreputablestandinginthecommunity。Itbecomesindispensabletoaccumulate,toacquireproperty,inordertoretainone’sgoodname。Whenaccumulatedgoodshaveinthiswayoncebecometheacceptedbadgeofefficiency,thepossessionofwealthpresentlyassumesthecharacterofanindependentanddefinitivebasisofesteem。Thepossessionofgoods,whetheracquiredaggressivelybyone’sownexertionorpassivelybytransmissionthroughinheritancefromothers,becomesaconventionalbasisofreputability。Thepossessionofwealth,whichwasattheoutsetvaluedsimplyasanevidenceofefficiency,becomes,inpopularapprehension,itselfameritoriousact。Wealthisnowitselfintrinsicallyhonourableandconfershonouronitspossessor。Byafurtherrefinement,wealthacquiredpassivelybytransmissionfromancestorsorotherantecedentspresentlybecomesevenmorehonorificthanwealthacquiredbythepossessor’sowneffort;butthisdistinctionbelongsatalaterstageintheevolutionofthepecuniarycultureandwillbespokenofinitsplace。

  Prowessandexploitmaystillremainthebasisofawardofthehighestpopularesteem,althoughthepossessionofwealthhasbecomethebasisofcommonplacereputabilityandofablamelesssocialstanding。Thepredatoryinstinctandtheconsequentapprobationofpredatoryefficiencyaredeeplyingrainedinthehabitsofthoughtofthosepeopleswhohavepassedunderthedisciplineofaprotractedpredatoryculture。Accordingtopopularaward,thehighesthonourswithinhumanreachmay,evenyet,bethosegainedbyanunfoldingofextraordinarypredatoryefficiencyinwar,orbyaquasi-predatoryefficiencyinstatecraft;butforthepurposesofacommonplacedecentstandinginthecommunitythesemeansofreputehavebeenreplacedbytheacquisitionandaccumulationofgoods。Inordertostandwellintheeyesofthecommunity,itisnecessarytocomeuptoacertain,somewhatindefinite,conventionalstandardofwealth;

  justasintheearlierpredatorystageitisnecessaryforthebarbarianmantocomeuptothetribe’sstandardofphysicalendurance,cunning,andskillatarms。Acertainstandardofwealthintheonecase,andofprowessintheother,isanecessaryconditionofreputability,andanythinginexcessofthisnormalamountismeritorious。

  Thosemembersofthecommunitywhofallshortofthis,somewhatindefinite,normaldegreeofprowessorofpropertysufferintheesteemoftheirfellow-men;andconsequentlytheysufferalsointheirownesteem,sincetheusualbasisofself-respectistherespectaccordedbyone’sneighbours。Onlyindividualswithanaberranttemperamentcaninthelongrunretaintheirself-esteeminthefaceofthedisesteemoftheirfellows。Apparentexceptionstotherulearemetwith,especiallyamongpeoplewithstrongreligiousconvictions。Buttheseapparentexceptionsarescarcelyrealexceptions,sincesuchpersonscommonlyfallbackontheputativeapprobationofsomesupernaturalwitnessoftheirdeeds。

  Sosoonasthepossessionofpropertybecomesthebasisofpopularesteem,therefore,itbecomesalsoarequisitetothecomplacencywhichwecallself-respect。Inanycommunitywheregoodsareheldinseveraltyitisnecessary,inordertohisownpeaceofmind,thatanindividualshouldpossessaslargeaportionofgoodsasotherswithwhomheisaccustomedtoclasshimself;anditisextremelygratifyingtopossesssomethingmorethanothers。Butasfastasapersonmakesnewacquisitions,andbecomesaccustomedtotheresultingnewstandardofwealth,thenewstandardforthwithceasestoaffordappreciablygreatersatisfactionthantheearlierstandarddid。Thetendencyinanycaseisconstantlytomakethepresentpecuniarystandardthepointofdepartureforafreshincreaseofwealth;andthisinturngivesrisetoanewstandardofsufficiencyandanewpecuniaryclassificationofone’sselfascomparedwithone’sneighbours。Sofarasconcernsthepresentquestion,theendsoughtbyaccumulationistorankhighincomparisonwiththerestofthecommunityinpointofpecuniarystrength。Solongasthecomparisonisdistinctlyunfavourabletohimself,thenormal,averageindividualwillliveinchronicdissatisfactionwithhispresentlot;andwhenhehasreachedwhatmaybecalledthenormalpecuniarystandardofthecommunity,orofhisclassinthecommunity,thischronicdissatisfactionwillgiveplacetoarestlessstrainingtoplaceawiderandever-wideningpecuniaryintervalbetweenhimselfandthisaveragestandard。Theinvidiouscomparisoncanneverbecomesofavourabletotheindividualmakingitthathewouldnotgladlyratehimselfstillhigherrelativelytohiscompetitorsinthestruggleforpecuniaryreputability。

  Inthenatureofthecase,thedesireforwealthcanscarcelybesatiatedinanyindividualinstance,andevidentlyasatiationoftheaverageorgeneraldesireforwealthisoutofthequestion。Howeverwidely,orequally,or“fairly“,itmaybedistributed,nogeneralincreaseofthecommunity’swealthcanmakeanyapproachtosatiatingthisneed,thegroundofwhichapproachtosatiatingthisneed,thegroundofwhichisthedesireofeveryonetoexceleveryoneelseintheaccumulationofgoods。If,asissometimesassumed,theincentivetoaccumulationwerethewantofsubsistenceorofphysicalcomfort,thentheaggregateeconomicwantsofacommunitymightconceivablybesatisfiedatsomepointintheadvanceofindustrialefficiency;butsincethestruggleissubstantiallyaraceforreputabilityonthebasisofaninvidiouscomparison,noapproachtoadefinitiveattainmentispossible。

  Whathasjustbeensaidmustnotbetakentomeanthattherearenootherincentivestoacquisitionandaccumulationthanthisdesiretoexcelinpecuniarystandingandsogaintheesteemandenvyofone’sfellow-men。Thedesireforaddedcomfortandsecurityfromwantispresentasamotiveateverystageoftheprocessofaccumulationinamodernindustrialcommunity;

  althoughthestandardofsufficiencyintheserespectsisinturngreatlyaffectedbythehabitofpecuniaryemulation。Toagreatextentthisemulationshapesthemethodsandselectstheobjectsofexpenditureforpersonalcomfortanddecentlivelihood。

  Besidesthis,thepowerconferredbywealthalsoaffordsamotivetoaccumulation。Thatpropensityforpurposefulactivityandthatrepugnancetoallfutilityofeffortwhichbelongtomanbyvirtueofhischaracterasanagentdonotdeserthimwhenheemergesfromthenaivecommunalculturewherethedominantnoteoflifeistheunanalysedandundifferentiatedsolidarityoftheindividualwiththegroupwithwhichhislifeisboundup。Whenheentersuponthepredatorystage,whereself-seekinginthenarrowersensebecomesthedominantnote,thispropensitygoeswithhimstill,asthepervasivetraitthatshapeshisschemeoflife。Thepropensityforachievementandtherepugnancetofutilityremaintheunderlyingeconomicmotive。Thepropensitychangesonlyintheformofitsexpressionandintheproximateobjectstowhichitdirectstheman’sactivity。Undertheregimeofindividualownershipthemostavailablemeansofvisiblyachievingapurposeisthataffordedbytheacquisitionandaccumulationofgoods;andastheself-regardingantithesisbetweenmanandmanreachesfullerconsciousness,thepropensityforachievement——theinstinctofworkmanship——tendsmoreandmoretoshapeitselfintoastrainingtoexcelothersinpecuniaryachievement。Relativesuccess,testedbyaninvidiouspecuniarycomparisonwithothermen,becomestheconventionalendofaction。Thecurrentlyacceptedlegitimateendofeffortbecomestheachievementofafavourablecomparisonwithothermen;andthereforetherepugnancetofutilitytoagoodextentcoalesceswiththeincentiveofemulation。Itactstoaccentuatethestruggleforpecuniaryreputabilitybyvisitingwithasharperdisapprovalallshortcomingandallevidenceofshortcominginpointofpecuniarysuccess。Purposefuleffortcomestomean,primarily,effortdirectedtoorresultinginamorecreditableshowingofaccumulatedwealth。Amongthemotiveswhichleadmentoaccumulatewealth,theprimacy,bothinscopeandintensity,therefore,continuestobelongtothismotiveofpecuniaryemulation。

  Inmakinguseoftheterm“invidious“,itmayperhapsbeunnecessarytoremark,thereisnointentiontoextolordepreciate,ortocommendordeploreanyofthephenomenawhichthewordisusedtocharacterise。Thetermisusedinatechnicalsenseasdescribingacomparisonofpersonswithaviewtoratingandgradingtheminrespectofrelativeworthorvalue——inanaestheticormoralsense——andsoawardinganddefiningtherelativedegreesofcomplacencywithwhichtheymaylegitimatelybecontemplatedbythemselvesandbyothers。Aninvidiouscomparisonisaprocessofvaluationofpersonsinrespectofworth。

  ConspicuousLeisureIfitsworkingwerenotdisturbedbyothereconomicforcesorotherfeaturesoftheemulativeprocess,theimmediateeffectofsuchapecuniarystruggleashasjustbeendescribedinoutlinewouldbetomakemenindustriousandfrugal。Thisresultactuallyfollows,insomemeasure,sofarasregardsthelowerclasses,whoseordinarymeansofacquiringgoodsisproductivelabour。Thisismoreespeciallytrueofthelabouringclassesinasedentarycommunitywhichisatanagriculturalstageofindustry,inwhichthereisaconsiderablesubdivisionofindustry,andwhoselawsandcustomssecuretotheseclassesamoreorlessdefiniteshareoftheproductoftheirindustry。

  Theselowerclassescaninanycasenotavoidlabour,andtheimputationoflabouristhereforenotgreatlyderogatorytothem,atleastnotwithintheirclass。Rather,sincelabouristheirrecognisedandacceptedmodeoflife,theytakesomeemulativeprideinareputationforefficiencyintheirwork,thisbeingoftentheonlylineofemulationthatisopentothem。Forthoseforwhomacquisitionandemulationispossibleonlywithinthefieldofproductiveefficiencyandthrift,thestruggleforpecuniaryreputabilitywillinsomemeasureworkoutinanincreaseofdiligenceandparsimony。Butcertainsecondaryfeaturesoftheemulativeprocess,yettobespokenof,comeintoverymateriallycircumscribeandmodifyemulationinthesedirectionsamongthepecuniaryinferiorclassesaswellasamongthesuperiorclass。

  Butitisotherwisewiththesuperiorpecuniaryclass,withwhichwearehereimmediatelyconcerned。Forthisclassalsotheincentivetodiligenceandthriftisnotabsent;butitsactionissogreatlyqualifiedbythesecondarydemandsofpecuniaryemulation,thatanyinclinationinthisdirectionispracticallyoverborneandanyincentivetodiligencetendstobeofnoeffect。Themostimperativeofthesesecondarydemandsofemulation,aswellastheoneofwidestscope,istherequirementofabstentionfromproductivework。Thisistrueinanespecialdegreeforthebarbarianstageofculture。Duringthepredatoryculturelabourcomestobeassociatedinmen’shabitsofthoughtwithweaknessandsubjectiontoamaster。Itisthereforeamarkofinferiority,andthereforecomestobeaccountedunworthyofmaninhisbestestate。Byvirtueofthistraditionlabourisfelttobedebasing,andthistraditionhasneverdiedout。Onthecontrary,withtheadvanceofsocialdifferentiationithasacquiredtheaxiomaticforceduetoancientandunquestionedprescription。

  Inordertogainandtoholdtheesteemofmenitisnotsufficientmerelytopossesswealthorpower。Thewealthorpowermustbeputinevidence,foresteemisawardedonlyonevidence。

  Andnotonlydoestheevidenceofwealthservetoimpressone’simportanceonothersandtokeeptheirsenseofhisimportancealiveandalert,butitisofscarcelylessuseinbuildingupandpreservingone’sself-complacency。Inallbuttheloweststagesofculturethenormallyconstitutedmaniscomfortedandupheldinhisself-respectby“decentsurroundings“andbyexemptionfrom“menialoffices“。Enforceddeparturefromhishabitualstandardofdecency,eitherintheparaphernaliaoflifeorinthekindandamountofhiseverydayactivity,isfelttobeaslightuponhishumandignity,evenapartfromallconsciousconsiderationoftheapprovalordisapprovalofhisfellows。

  Thearchaictheoreticaldistinctionbetweenthebaseandthehonourableinthemannerofaman’sliferetainsverymuchofitsancientforceeventoday。Somuchsothattherearefewofthebetterclasswhoarenopossessedofaninstinctiverepugnanceforthevulgarformsoflabour。Wehavearealisingsenseofceremonialuncleannessattachinginanespecialdegreetotheoccupationswhichareassociatedinourhabitsofthoughtwithmenialservice。Itisfeltbyallpersonsofrefinedtastethataspiritualcontaminationisinseparablefromcertainofficesthatareconventionallyrequiredofservants。Vulgarsurroundings,meanthatistosay,inexpensivehabitations,andvulgarlyproductiveoccupationsareunhesitatinglycondemnedandavoided。Theyareincompatiblewithlifeonasatisfactoryspiritualplane__with“highthinking“。FromthedaysoftheGreekphilosopherstothepresent,adegreeofleisureandofexemptionfromcontactwithsuchindustrialprocessesasservetheimmediateeverydaypurposesofhumanlifehaseverbeenrecognisedbythoughtfulmenasaprerequisitetoaworthyorbeautiful,orevenablameless,humanlife。Initselfandinitsconsequencesthelifeofleisureisbeautifulandennoblinginallcivilisedmen’seyes。

  Thisdirect,subjectivevalueofleisureandofotherevidencesofwealthisnodoubtingreatpartsecondaryandderivative。Itisinpartareflexoftheutilityofleisureasameansofgainingtherespectofothers,andinpartitistheresultofamentalsubstitution。Theperformanceoflabourhasbeenacceptedasaconventionalevidenceofinferiorforce;

  thereforeitcomesitself,byamentalshort-cut,toberegardedasintrinsicallybase。

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